Wednesday, 26 Mar 2014 12:05 GMT

Sign+Digital to rev up Irish vehicle wrap market

Dublin-based supplier Sign+Digital is set to host the inaugural All Ireland Vehicle Wrap Championship in an attempt to showcase the best the country can offer in the popular vehicle wraps sector

A total of 32 companies will compete to take the title of Ireland’s best vehicle rapper, with the winner going on to represent the country at the FESPA Digital World Masters in Munich in May—the first time Ireland will be represented in the competition.

Leo Maher, managing director of Sign+Digital, comments: “There are lots of fantastic vehicle wrappers in Ireland but there is currently no competition or body in place to acknowledge their skill.

“We are really delighted that the winner will take part in the FESPA Digital World Wrap Masters. 

“This is a real acknowledgement that Irish vehicle wrappers can compete with the best in the business.” 

This is a real acknowledgement that Irish vehicle wrappers can compete with the best in the business

The All Ireland Vehicle Wrap Championship live final will take place at the Sign+Digital Creative Showcaseon April 8th at the firm’s recently expanded Creative Centre in Tallaght.

In addition to the competitions, a number of leading brands will be in attendance to show off their latest vehicle wrap materials, while demonstrations of the latest wide-format print kit will also take place.

Maher continues: “The theme of the event is ‘Discover. Learn. Be Inspired’.  

“A huge effort has gone into creating an event that will cater to everyone’s needs and we really do believe there is something for everyone at the Creative Showcase.”