Despite the hundreds of thousands of vans, lorries, buses, trains, motorcycles, and cars on the streets of the Brazilian city I realised there were virtually no vehicle wraps. Eventually I managed to photograph a truck sporting a reasonable advertising wrap, but otherwise there was just the ordinary signage on the cab door depicting a phone number and a name. And that was about it.
Eventually I managed to photograph a truck sporting a reasonable advertising wrap, but otherwise there was just the ordinary signage on the cab door depicting a phone number and a name”
So if you are interested in setting up a vehicle wrapping business and can speak Portuguese there’s clearly an opportunity.
Just one note of caution: the Brazilian economy has moved into recession this week.
There’s more of this on my blog.