Fashion designer Orla Kiely has created this year’s aprons, which all celebrity contestants are sporting, as well as being available to purchase from TK Maxx, Homesense, and the Sport Relief website.
However, Sooty and Sweep obviously needed some special tailoring for their aprons, which is where CMYUK came in. Using the firm’s MTEX Blue direct-to-textile printer, they were able to easily produce size-appropriate versions of Orla Kiely’s design.
Director of CMYUK Robin East comments: “The printing of the little aprons to match the larger ones, was made possible by the revolutionary ‘digital’ nature of the printer.
The Sooty and Sweep aprons were printed directly onto the fabric, then heat-treated inline - a continuous two-step inline process of print and fix. We’re thrilled to have been able to help”
“The Sooty and Sweep aprons were printed directly onto the fabric, then heat-treated inline - a continuous two-step inline process of print and fix. We’re thrilled to have been able to help.”
One of the ambassadors for this years Sports Relief Bake Off is singer, actress, and model Michelle Heaton, who commented on the campaign: “I urge everyone to put on a pinny, get baking and throw a show-stopping bake sale for Sport Relief. Baking with Sooty and Sweep was the icing on the cake for me.
"By purchasing this apron from HomeSense and TK Maxx you can help to transform people’s lives both across the UK and in the world’s poorest communities."
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